AVCA Reveals New Logo as Part of Brand Update

LEXINGTON, KENTUCKY (Oct. 23, 2023) — The American Volleyball Coaches Association is unveiling its new logo today, providing a fresh look for the 42-year-old organization. The new logo is a continuation of the association’s identity update that kicked off in July with the debut of the revitalized AVCA website.

“We are thrilled to launch our new logo as part of the ongoing evolution of the AVCA,” says Jaime Gordon, AVCA CEO. “Our creative team has been working hard to update our visual identity to reflect what we aspire to be—an organization that serves the entire volleyball community—and to symbolize the dynamic future for the sport.”

The new logo represents the AVCA community as a team on one side of the net working together to advance coaches and volleyball. The exciting, modern look, accompanied by an updated color scheme and typography, ties in with the organization’s refreshed website.

You can find downloadable versions of the logo in the AVCA Brand Kit on the website. The page also contains more on logo usage, details on the association’s updated colors, and other information on the AVCA brand.